Aggarwal ClearSight Eye Hospital

  • Reduced CPL to ₹145
  • Increased quality patient leads
  • Improved clinic walk-ins
  • Boosted brand awareness
Results
That Matters
841K
Qualified Clicks
2,647K
Ad Impressions
3.2%
Conversion Rate
17.8X
Return on Ad Spend
Home » PPC Case Study » Aggarwal ClearSight Eye Hospital

Strategic Campaign Structuring Lowered CPL to ₹145 and Turned Ad Viewers into Walk-In Patients 

Aggarwal ClearSight Eye Hospital – Best eye hospital in Patiala, providing world-class eye care with advanced technology.

CHALLENGE

Major challenge was to generate high quality leads that can drive clinic visits along with increasing brand awareness. Based on earlier data, challenges faced were:

    • Unstable performance due to inconsistent results
    • No proper campaign goals selected,
    • High Cost Per Lead (CPL), conversions shown dashboard but not actually received
    • Irrelevant calls

ACTIONS WE TOOK

We created separate campaigns based on each doctor’s expertise to get more WhatsApp messages. We also made new creatives and tested different types of videos like testimonials and informative videos to improve results.

By doing this, we were able to:

  • Reach more relevant audience
  • Reduce conversion costs
  • Increase the brand awareness – Patients now visit clinic and say we saw your ads

CONCLUSION

  • Overall campaign reach and visibility improved significantly
  • Campaign efficiency and lead quality improved consistently
  • Cost Per Lead Reduced to Rs. 145.

Results That Drive Impact

This case study showcases measurable gains through smart planning, efficient execution, and improved performance that drives real business growth.
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