Before reaching out to others, think about your own behaviour- When you need a solution, what’s the first thing you do? You grab your phone and search. If the website is slow, clunky or hard to navigate, you’re gone in seconds, and so are your customers. If you aren’t visible on mobile, you are effectively invisible to 95% of the mobile search market.
There is no doubt that mobile is one of the most powerful conversion-focused channels, and every business needs to optimize its website for mobile searches. Mobile SEO is not just nice to have; it has become a business necessity. Let’s have a look at real numbers:
- Over 64% global web traffic comes from mobile devices, as per data research by Exploding Topics.
- 4.32 billion active internet users are present globally, and 96.3% of internet users access the internet from mobile phones, as per data research by Exploding Topics.
- Mobile is a subset of SEO, expecting to grow at 10.0% by 2030, as per data research by Exploding Topics.
- Google has 95.13% mobile market share, and 58% of Google searches are generated from mobile, as per data research by AIOSEO.
- 70% local searches come from mobile devices, and the average is 5 hours and 16 minutes spent on mobile devices, as per data research by AIOSEO data.
This data clearly reveals that:
- If your site is slow, users will leave.
- If your website design is not user-friendly, users don’t engage
- If you are not optimized for your mobile, you don’t rank
