PharmaHopers

Project Overview

Generated 9M Organic Traffic for B2B Pharma Portal About the Client

PharmaHopers is a online B2B pharma marketplace where the client serve pharmaceutical companies by providing quality leads for franchise & manufacturing

Project Overview

Project was started with a motive to provide quality leads for companies at affordable prices.

Client Requirements
  1. Website traffic is the major requirement. Client was spending huge money on PPC ads and want to increase the lead flow.
Challenges

- There was only one or two major players that was doing at good level but there are many small websites that are operating the same keywords and ranking good.

- Website technology and design changed twice and we need to match the level of traffic that website already have.

Strategy & Plan of Action

• Thorough keyword research has been done on the for the website and found thousands of keywords relevant to the business domain.

• Created topical structure based on the user intent. Commercial keywords, informational keywords, navigational keywords.

• Implemented all on page SEO techniques for 5000 Major category and location pages of the website.

• Added content in all relevant category page and locations.

• Implemented major ON page SEO techniques on subdomains to increase the website traffic.

• Implemented structural based SEO things as technical SEO enhancements.

• Implemented schema markups that are matching the website domain.

Results

1. Total 26,500 keywords are ranking for the website in India only.

2. 2500 Keywords are currently ranking on Top 10 positions.

3. Successfully increased the branded traffic from 0 to 20% through continuous efforts.

4. Increase brand name monthly searches from 0 to 7K/month.

Some Keyword Rankings
Keyword Position Search Volume
pcd pharma franchise 1 8100
pharma franchise company 3 3600
pharma franchise 2 3600
pcd pharma company 1 2900
pcd pharma 3 2900
pharma company in vapi 3 1300
pcd pharma franchise in ahmedabad 2 1300
pcd company in ahmedabad 2 1300

Results

PharmaHopers
SEO Case Study WebHopers

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