PPC Services for Tour and Travel

Travellers are always searching for their next adventure, whether it is a Goa tour, Dubai honeymoon, family holiday, hotel bookings, or even a last-minute trip. 85% of Indian travellers would prefer to book their travel online if given an option. With the right ad campaign, you can connect with potential clients and help them choose your holiday package, hotel, tour operator, or destination.

WebHopers helps travel agencies, tour operators, hoteliers, and other travel businesses to market their services to capture the attention of potential customers searching for travel inspiration on Google and other platforms through tour and travel PPC services. With our travel PPC services, you can;

  • Attract relevant traffic
  • Drive more calls, emails, and bookings
  • Retarget website visitors for re-engagement

We offer Google Ads, social media advertising, and remarketing to travel agencies and other related businesses to market their tour operators, hotels, destinations, accommodation, and much more.

    Home » PPC Services for Tour and Travel

    Meet WebHopers: Where Your Next Traveller Could Find You

    #1

    Trusted PPC Partner for Travel Brands
    Delivering innovative digital solutions for over a decade.

    30+

    Travel Ad Campaigns Launched
    Successfully launching scalable business-driven solutions.

    10+

    Years of PPC Expertise
    Proven expertise across diverse industries and markets.

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    Client Satisfaction
    Dedicated to achieving client goals with excellence and precision.

    Travellers Are Searching — Is Your Business Showing Up?

    Imagine someone trying to plan their next getaway. They could start by searching “Goa holiday packages,” “Dubai honeymoon package,” “Manali family tour,” “best hotels in Bali,” and “weekend trips near Delhi.” Within minutes, they would be comparing prices, reviews, hotels, inclusions, and packages on MMT, Booking, Goibibo, Expedia, and TripAdvisor.

    But research doesn’t stop at one search. The Survey by Google and Kantar revealed that almost 44% of Indian travellers take more than a week to plan and book a holiday. And 85% like to book online if given an option.

    So when a traveller searches for what you offer, will they find you? That is when PPC (pay per click) takes over.

    With WebHopers, you can reach out to those searching for your offerings and invest in clicks that are relevant to the services and products you offer. WebHopers creates campaigns based on search, intent, geo, destination, audience, and goals. This way, we can tap into the minds of those searching for holiday ideas and turn those searches into visits, enquiries, calls, and bookings for your business.

    PPC services for Tour and Travel Websites

    See How WebHopers Turns Travel Searches Into Opportunities | Success Stories

    Dream Travel Yaari
    “475” Qualified Travel Leads with 15.28% Lower CPL  Introduction: Dream Travel Yaari is a travel company offering domestic and international tour packages, honeymoon packages, fami...
    Results
    That Matters
    10.5K
    Qualified Clicks
    158K
    Ad Impressions
    3.89%
    Conversion Rate
    12.6X
    Return on Ad Spend

    Want More Travellers to Find, Enquire, and Book With You?

    Do you want your potential travellers to find your business? Travellers are searching every day for their next holiday, hotel, honeymoon, or weekend escape. WebHopers helps you show up when those searches happen, putting your travel offers in front of people who are already interested in what you provide.

    We offer Google Ads remarketing and destination-focused campaigns to turn travel searches into meaningful enquiries and booking opportunities.

    Best PPC services for tour and travel websites

    Google Search Advertising

    While searching for ‘Goa holiday packages’ or ‘Dubai honeymoon packages’, you always aim to appear in the results along with the listings for MakeMyTrip or EaseMyTrip. WebHopers helps generate targeted Google PPC campaigns that assist in making your tours, packages, and travel services stand out in the search results for high-intent keywords.

    Travel & Hotel Campaigns

    While searching for their preferred tours, destinations, accommodations, or any other travel-related services, travellers often compare various online travel agencies like MakeMyTrip, Booking. com, Expedia, Goibibo, Airbnb, etc. WebHopers creates relevant PPC campaigns that target your travel services and appear in the search results alongside these online travel agents.

    Social Media Advertising

    A traveller may stumble upon a place on Instagram and look up hotels on Booking. com while searching for the best package on Google. WebHopers uses social media PPC to ensure that your travel business is a part of the journey. We help you create ads for destinations, packages, hotels, and experiences to inspire and convert.

    Destination Based Targeting

    From Manali tour packages to Bali honeymoon packages, people tend to have a destination or experience in mind. WebHopers can help create PPC campaigns based on these areas of interest to ensure that your ads are shown to the right traveller. If you sell experiences similar to Trip Advisor or offer packages like the online travel agencies, your campaigns will be focused to get the right clicks.

    Landing Page & Conversion Optimisation

    Getting a potential client to click on your ad is only half the battle won. These days, a customer might land on your page, compare your prices and offerings with Booking.com, Airbnb and other travel sites, and only then get in touch. WebHopers can help optimise your landing pages by suggesting ways to present your travel products, packages and pricing enticingly and getting the client to the next step – be it an enquiry or a booking.

    Remarketing Campaigns

    Remarketing campaigns can help recover window shoppers. A traveller may compare your site with MakeMyTrip or other online travel agencies and then go back to their search. WebHopers will ensure that you target these customers with ads based on what they browsed on your website.

    Seasonal Travel Promotions

    Travel searches tend to spike during summer vacations, long weekends, Christmas, New Year, school holidays, etc. WebHopers can assist you to create relevant PPC campaigns during these peak seasons and help promote your timely offers and deals that are sought by travellers who are browsing MakeMyTrip, Goibibo, Expedia and other travel websites and comparing their options.

    PPC Tracking, Reporting & Optimisation

    With the plethora of options online, customers need assistance to choose what suits them most. WebHopers can track your PPC activity and report on your ROI by analysing the phone calls, enquiries and bookings generated through your PPC campaign. We can also suggest tweaks and modifications to your keywords, ads, audiences and budget to help your travel advertising campaign keep up with the changing demands and preferences of the clients.

    Choose your PPC Advertising For Tour and Travel
    Perfect Pricing Plan

    Small Websites
    Starter Package
    (Starts From)
    ₹12,000/Month
    Perfect for small businesses looking to generate qualified leads through focused Google Ads campaigns.
    • Target Keywords – 75
    • Ad Copies – Upto 5
    • Search Ad Campaigns
    • Account Analysis and GTM Tracking
    • Monthly Reporting
    Small to Medium Businesses
    GROWTH PACKAGE
    (Starts From)
    ₹20,000/Month
    Designed for growing businesses that want more traffic, better targeting, and increased ad reach.
    • Target Keywords – 150
    • Ad Copies – Upto 10
    • Search & Display Campaigns
    • Advanced Conversion Tracking
    • Twice-a-Month Optimization & Reporting
    Medium to Large (eCommerce)
    PERFORMANCE PACKAGE
    (Starts From)
    ₹40,000/Month
    Ideal for eCommerce brands aiming to scale Google Shopping and remarketing for consistent revenue.
    • Unlimited Keywords
    • Unlimited Ad Copies
    • Search + Display + Shopping + Video
    • Advanced Conversion Tracking
    • Weekly Optimization & Reporting
    Large Websites / Enterprise
    ENTERPRISE PACKAGE
    (Starts From)
    ₹75,000/Month
    Solution for large eCommerce businesses requiring aggressive scaling, multi-channel ad spend, and maximum revenue exposure.
    • Unlimited Keywords & Campaigns
    • Performance Max Campaigns
    • Advanced Analytics & ROI Analysis
    • Dedicated Account Manager
    • Weekly Reporting & Strategy Calls
    Campaigns Built Around How Travellers Actually Search

    Currently, travellers use different search terms at every stage of their travel. From discovering a destination to comparing packages and finally looking for a place to book, everything is searched online. WebHopers builds PPC campaigns that are structured around such real search behaviours. With our PPC campaigns, we help travel business search potential customers with the right message at the right time.

    When They Already Know Where They Want to Go

    Whenever someone searches for “Goa travel packages,” it means they have some travel plans in mind already. Hence, we focus on marketing the packages that indicate the purpose of planning visits, such as: 

    • “Goa travel packages”
    • “Dubai tourism packages”
    • “Bali honeymoon packages”
    When Users Have a Specific Type of Trip in Mind

    Some holiday-goers simply want to discover the right destination for their trip while some others might be searching for a romantic excursion, trips perfect for families, or adventurous travel experiences. Your PPC campaigns can bring those people together with their specific requirements, offering the right-oriented travel packages.

    Search queries include the following:

    • Family travel package
    • Bali honeymoon package
    • Himachal adventure trip
    While Seeking Travel Solutions in Their Vicinity

    A traveler's location plays a crucial role in selecting a specific travel service. Our geomarketing campaigns assist businesses in acquiring customers interested in buying travel services or package deals from a specific city or area. 

    Examples include:

    • Travel agency in my proximity
    • Packages from Chandigarh to Dubai 
    • Tours to Goa from Delhi 
    When the Customer is More Inclined to Book Something

    When they search for information regarding price offers, bookings, or confirmations that the service or the package is available, it indicates their readiness to make a choice. We utilize their interests in order to convert them into actual bookings. For example: 

    • “Goa travel arrangements prices”
    • “Book Malindi tours”
    When People Travel based on a Calendar

    Travel demand is season-based, and on the holiday-specific and event-specific dates people might decide to book their trips just in case. Our campaign could be adjusted accordingly for those occasions and generate leads when demand is highest for them and holiday-makers start planning their trips.

    Search queries include the following:

    • Summer holiday packages
    • Christmas holiday packages
    • Dubai New Year packages
    When They're Comparing Before They Book

    Travelers seldom select the first offer they encounter. All packages go through a process of analysis of prices, destinations, objectives, and client satisfaction. We make it possible to carry out all the comparison-related searches while at the same time providing them with valid arguments to engage traveling clients with their offer.

    Searches like:

    • Best Goa tour packages
    • Affordable Bali holiday packages
    • Dubai packages under ₹50,000
    More Relevant Clicks. Better Travel Leads. Smarter PPC.

    Travellers are looking for particular destinations, packages, weekend breaks, honeymoons, accommodation, flights and experiences - not "holidays." Whether you want to drive highly targeted travelers to your travel website, or just make the most of your advertising dollar, we'll help you attract qualified traffic.

    Travel-Focused PPC Expertise

    We have PPC experts with 10+ years of PPC experience. Our team has the know-how on how to take a destination, tour package, hotel, flight, or activity and build campaigns targeting travelers actively planning a trip. We implement strong PPC campaigns for different tour and travel businesses.

    Connect With Intentional Travellers

    It takes time to convert a search into a click. Our search intent targeting means your message is delivered to the right traveller at the right time. We know what kind of PPC campaigns and Google Ads will work for weekend breaks, flights, or particular destinations.

    Make Every Ad Click Count With Targeted Keywords

    Market to the right people with targeted keywords, ads and audiences. Maximise your ROI by directing the right people to your ad and converting more clicks into enquiries, bookings or other valuable actions.

    Reduce the Cost of Your PPC

    As travel demand and cost-of-acquisition trends grow more competitive every year, your PPC can easily become out of control. We track the bids, search terms, keywords, and performance of your PPC campaigns to cut down on wasteful spend and optimize for CPCs and acquisition costs.

    Turn Clicks Into Travel
    Enquiries

    A landing page that lives up to the sales pitch. If you're trying to make a landing page work for your travel advertising, we optimise landing pages around the offers, destinations, packages and searcher intent. We optimise your landing pages so that you can turn clicks into travel enquiries.

    Leverage Trends & Seasons of Travel

    How demand varies during holidays and peak seasons, for different destinations and according to traveller behaviour. We're always on top of your campaigns, optimizing your targeting, budget, keywords, and ads, in response to changing opportunities to travel.
    Curious How WebHopers Manages PPC for Your Travel Business?
    WebHopers has unique process for running PPC advertisements. The process of running PPC advertisements for travel websites are as mentioned below:
    • Before running pay per click advertisement campaigns for tour and travel business. Our research team do all the research related to your business which includes keyword research, competitor analysis.
    • After the research complete PPC marketing strategy is being developed by experts and PPC strategist.
    • When complete PPC advertising strategy is developed by the expert PPC strategists. Then our PPC experts starts creating campaigns, ad groups, ad copies etc.
    • After the creation of all the campaigns a login details send to you. So that you can add your credit card. After that we can set daily budget according to you
    • Your ads get live. But this is not what you can get. After the ads get live our PPC analysts regularly check your ads and optimize it so that it can yields more.
    • After 30 days landing page A/B testing and campaigns A/B testing is done by our PPC experts. In order to increase the ads performance.
    Best PPC for Tour and Travel Websites
    PPC services for tour and travel
    Let’s Turn Travel Searches Into Real Enquiries

    What If Your PPC Campaign Was Built Around Your Travel Business?

    Every travel agency has its own clientele, sales cycle and booking process. One campaign might be successful for one hotel but may not work for another honeymoon expert or travel operator. This is why we create PPC campaigns containing details of what you are selling, which customers you are focusing on, where you operate and what actions you would like passengers to take.
    01

    Travel agencies

    If your agency deals with domestic trips, trips abroad or customised itineraries, PPC can help you reach clients who are planning their holidays. We focus on search terms relevant to the destination, packages and locations, applying captivating content in advertisements to inspire people calling, asking questions.
    02

    Tour operators

    Your tours have certain destinations, itineraries, events, and travel time, and it is important to reflect everything in your PPC campaigns. Our team of PPC experts assist tour operators in reaching customers looking for group tours, sightseeing tours or packages in specific locations.
    03

    Holiday Package Providers

    When it comes to travel packages, travelers often compare factors such as destinations, prices, inclusions and the benefits they will receive. We carry out campaigns designed around these searches, getting your packages in front of an interested audience. We can create a campaign specifically for it.
    04

    Hotels & Resorts

    Thanks to pay-per-click advertising, hotels can get in front of travelers interested in accommodations in the area. Your hotel offers can take center stage by showcasing the location of the property, how many rooms are available, and seasonal promotions. As a bonus, we can remarket to visitors who came to our site but did not complete their booking or inquiry.
    05

    Travel Portals

    In the case of travel portals, campaigns must be carefully structured since such sites may cater to many destinations, services and customers. PPC campaigns can be designed to show the visitor specific information according to their destination and travel interests. This allows users not to be pointed to a generic page.
    06

    Adventure & Activity Companies

    People travelling for adventure are likely to have something specific in mind, such as rafting, trekking, scuba diving or camping. Whatever experience you provide, advertising can focus on the targeted searches. This means that your ads can have a more precise message connecting people to their desired activities rather than just general travel messages.
    07

    Honeymoon Specialists

    Honeymoon travellers are less interested in a destination than the experiences. PPC advertising campaigns can be used to target the searches associated with honeymoon destinations, romantic experiences and couples’ travel budgets. The ads and webpages can then concentrate on their targeted audiences.
    08

    Luxury Travel Companies

    Luxury travel and budget travel are based on different search queries. Luxury travellers search for more exclusive trips, while budget travellers look for cheap holiday options. With the right approach, these distinctions can be used to create campaigns for the audience with a more advanced travel culture.
    09

    Destination Management Companies

    Different from travel agencies, destination management companies appeal to certain sorts of clients: travel partners, corporate groups, and individual tourists looking for local expertise. PPC campaigns can be designed in accordance with the areas of operation or services offered by a particular destination management company.
    PPC Campaign Types for Tour and Travel Businesses
    PPC Campaign Type
    How It Works
    Example Keywords
    Google Search Ads
    Reach travellers who are actively searching for holiday packages, travel agencies, or specific destinations.
    “Goa holiday packages,” “travel agency near me”
    Google Display Ads
    Show visual ads to relevant audiences while they browse websites and apps.
    Beach holidays, family vacations
    Social Media Ads
    Promote travel packages, destinations, and special offers on platforms such as Facebook and Instagram.
    “Dubai honeymoon packages,” “Manali family tour”
    Hotel and Accommodation Ads
    Help hotels, resorts, and accommodation providers reach travellers comparing places to stay.
    “Hotels in Bali,” “resorts in Goa”
    Remarketing Ads
    Reconnect with eligible visitors who previously explored packages or destinations but did not complete a booking.
    Previously viewed tour packages
    Seasonal PPC Campaigns
    Promote offers around peak travel seasons, holidays, festivals, and long weekends.
    “Diwali holiday packages,” “summer vacations in Kashmir”
    Destination-Specific Ads
    Target searches related to particular cities, countries, and tourist attractions.
    “Bali tour packages from Delhi,” “Dubai family tours”
    Performance Max Campaigns
    Use Google's automated campaign system to reach potential customers across eligible Google advertising channels.
    Holiday packages, guided tours, hotel bookings

    Let’s Create a Website That Moves Your Business Forward

    WebHopers works with 100% transparency and have proven track record of providing best PPC services for travel industries. We provide services in several locations of India like Chandigarh, Mohali, Panchkula, Delhi, Mumbai, Bangalore, Mumbai, Pune, Goa, Hyderabad and Chennai.

    So if you want that you can yield best ROI from your Tour and travel PPC advertising campaigns. Then contact us on below mentioned contact details and ask for best pay per click management services.

    Contact us: +91 6000810002
    Mail us at: info@webhopers.com
    Location: 3rd Floor, Showroom NO. A-303, A-304, TOWN-A, AK Trade Center, Ambala Chandigarh Road, Mohali, SAS Nagar, Punjab, 140603
    Leading PPC services for Tour and Travel
    Frequently Asked Questions for Tour and Travel PPC:
    Yes, PPC can be designed to focus on the necessary events for the travel agency, such as bookings, inquiries, calls, or requests for travel packages, and that can provide analysis to understand the searches and campaigns bringing valuable customers
    This is one of the most useful features of PPC for search engines because search campaigns can be built around relevant high-intent queries when people look for information related to holidays, tours, hotel accommodation, or travel packages in general, thus helping your company to meet potential customers during different stages of booking.
    Of course! PPC campaigns are flexible and can be modified at the moment your travel offers or customer demand changes. You can run ads for summer vacations, holiday packages, honeymoon tours, travel for school vacation, or last minute bookings when it is relevant.
    WebHopers can create PPC ads based on your holiday destinations, travel services, target audience, and business objectives. The whole process starts with keyword exploration and creation of the ads and ends with running the ads and monitoring and improving the ads.
    Yes, and it will allow you to make your campaigns much more relevant. Each destination or package has its own keywords, ad copy, budgets, and landing pages that allow you to speak more directly to what each group is searching for of travellers is searching for.
    Yes, you do not need to have a huge advertising budget to start an online marketing campaign. The campaign can be targeted at a niche market such as specific countries, travel services, or specific searches.

    Yes, you can conduct campaigns for different destinations, such as Dubai, Bali, Europe, or local holiday spots.

    Conversion tracking allows you to associate your PPC budget with actual booking requests, enquiries, calls, or sales. Using it, you can go beyond clicks and impressions and evaluate metrics such as cost per conversion and return on ad spend.

    PPC allows targeting a campaign at a specific audience. It is particularly important for travel agencies that sell packages to various destinations, have customers who book holidays from particular cities, or want to promote specific resorts in a certain region.

    The work on PPC campaigns is not over when they are launched; there is also maintenance and optimisation. This may include day-to-day account management, bid adjustments, budget control, A/B testing, keyword analysis, and many other operations. If you entrust the management of your campaigns to an agency, it will take care of everything associated with maintaining and optimising your PPC campaigns according to the latest data and your advertising needs, including seasonal offer updates.

    Ready to Get More Travellers to Notice Your Business?
    Reach travellers actively searching for the destinations, packages and experiences your business offers.
    Let’s build a PPC strategy around your destinations, offers, audience and booking goals.
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